Is AI the answer to name development for brands? Should I be rebranding to ‘The Naimery’? To find out, I asked AI itself to inform us why...

It's a hard road to come up with new and different street names in New Zealand – I know, because I've named quite a few! There are...

Naming your new company or product is crucial. Ask Virgin. Or Apple. Or Allbirds. Your company’s name is often the first thing your customer