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Short and simple is the name of the game.

When, many years ago, I came up with this name for this innovative broadcast and digital news platform for Mediaworks, I was thrilled to create a name that would become such a integral part of the New Zealand media landscape for years to come. Decades even.

 

Sadly, that hasn’t turned out to be the case, but I’m still proud to have played a role in creating this household name.  

Service

Name development

Client

Mediaworks

Year

2015

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